The Wisdom of the Internet

In the Plex Googe Book Cover
In the Plex Book Cover

"These days people seek knowledge, not wisdom.  Knowledge is of the past, wisdom is of the future."

~Vernon Cooper


The wise part of ourselves seeks wisdom.  It is in our nature to seek wisdom and yet, just by the action of seeking wisdom we are wise. The wisdom is in the attitude, the willingness, the humbleness of admitting there is more for us to learn.


I am currently listening to the audio book "In the Plex: How Google Thinks, Works and Shapes our Lives" by Wired editor Steven Levy. 


The book chronicles how Larry Page and Sergey Brin revolutionized the internet with their brilliant approach to algorithms, and how they built Google from the ground up.  One of the themes of the book relates to the company's guiding principle "Don't Be Evil" and the conflict that ensues when determining the future of Google Search in the Chinese communist world.

The Google founders, as well as the company itself, are complex; oxymorons abound in their policies and personal lives.  Nevertheless, it is clear to me that the wise part of these internet leaders seeks wisdom and believes their contribution to the world - Google search - will enlighten human minds in ways none of us can even imagine.


I concur.  Clearly, the internet is changing everything about our lives in ways none of us could have ever anticipated.  While the internet itself is driven by machines, it is the imagination - the wisdom - of the human spirit that truly leads the changes.


Social media marketing is changing the way customers locate, select, engage with and refer brands to others.  Are you participating in the revolution of the internet?  Is your business fully on board with the changes?  Is the wise part of you seeking the wisdom that is available to you to improve your business using internet marketing?


How has the internet impacted the way you look for goods and services?  How are you using the internet to interface with the brands you like? Are you engaging with your customers fully using the power of the internet?


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Comments: 5
  • #1

    TJ (Tuesday, 27 March 2012 13:30)

    Wow, Vena. This is amazing information. You are truly the best!!

  • #2

    Vena Jensen Blitsch (Tuesday, 27 March 2012 16:49)

    Thanks, Terry. So are you and Phyllis!

  • #3

    Anna (Tuesday, 27 March 2012 18:01)

    This is a good blog, Vena -- good size, valuable insights, makes me want more. And I love that smile!


  • #4

    Prachel Kameelah (Tuesday, 27 March 2012 23:07)

    Yes, I agree. The internet is the great equalizer, especially when it comes to small businesses. I think we need to watch the backend (i.e., information sharing, privacy, etc.) more than the front end to get a more accurate view of how things are really shaping up for the small business owner. Great post!

  • #5

    Vena Jensen Blitsch (Wednesday, 28 March 2012 12:19)

    Thank you all for your great - and helpful - comments!